Among the first intake, whose six months ended at the end of September, the omens are good. Uberchord used its relationship with Abbey Road Red to strike a deal with its parent, Universal, to get access to the label’s content so its app can guide aspiring guitarists to recreate their favourite tracks.
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Abbey Road Studios, the world famous recording studio at the forefront of music creativity and innovation for 85 years, is introducing the newest members of its music-tech incubator startup programme, Abbey Road Red.
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Mehr Erfolg hatten die Gründer von Uberchord. Mit seiner App zum Gitarre-Lernen überzeugte Simon Barkow-Oesterreicher die Jury, die ihn auf dem zweiten Platz sah. 225.000 Downloads konnte er vermelden, dazu gute Kritiken im App-Store. Eine Web-Community soll ab Oktober Umsätze aus der kostenfreien App generieren, bald auch Anwendungen für Klavier und Gesang dazu kommen. „Das erinnert mich daran, wie ich mal versucht habe, Klavier zu lernen – und es richtig genervt hat“, lobte Jury-Mitglied Hinrichs die Idee, mehr Spaß am Musizieren zu wecken.
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Learning to play guitar is a staple of college life, and the Uberchord app (free for iOS, with an Android version in the works) has students covered. This app listens as you play a real guitar and includes guidance on tuning and lessons on playing chords. It has fun extras like a daily “workout” to keep fingers nimble and the option to create your own songs to practice.
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The Factory would feel pretty much like any big Silicon Valley headquarters, if you couldn’t see the death strip. In the 19th century, this 130,000-square-foot Berlin warehouse held a brewery. In the 20th, it was an air raid shelter, then rested in the shadow of the Berlin Wall. East German watchtower guards gunned down people trying to scramble across the border. (Hence the term “death strip.”) Today the retrofitted space is home to dozens of tech companies, including Uber and Twitter, and is the headquarters of the music streaming service SoundCloud.
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Learning how to play the guitar requires years of dedication and regular practice, even with the support a good trainer. Also music lessons can be expensive and finding a convenient time to learn can be challenging. . To solve this very problem, Eckart Burgwedel came up with a solution that could use the capability of smartphones and tablets and combine it with the knowledge of a great teacher. This is what gave birth to Uberchord, an interactive mobile app that combines the two.
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Abbey road heeft geen introductie nodig, als je tenminste de muziekgeschiedenis een beetje kent. De studio waar een paar van de beste albums ooit opgenomen werden, stond jarenlang voorop als het gaat om innovatie in muziektechnologie. In de 21e eeuw, de eeuw van de start-ups, staat ze dat nog steeds. Abbey Road Red is de incubator van de studio, waar de toekomst ontwikkeld wordt met de technologie achter de beste muziek.
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The 83-year old studio, now part of EMI Group, may be as legendary as the rock stars who’ve recorded there, but management are keen to stay current rather than savor the past. In an industry undergoing rapid changes in consumer habits and revenue models, the studio is innovating with a ‘if you can’t beat ‘em, join ‘em’ approach launching Europe’s first incubator, called Abbey Road Red. It’s focused exclusively on music technology. Three startups in music tech have just begun the inaugural cycle.
Read more on www.forbes.com
Em todos os avanços tecnológicos que temos visto nos últimos anos, por alguma razão havia funções ainda não exploradas relativas à educação musical.
Actualmente existe uma panóplia de aplicações e plataformas relacionadas com a aprendizagem, mas nenhuma com a função de feedback, à excepção da Uberchord, ou seja, esta ferramenta lançou um método de ensino que recorre ao microfone do iPhone para ouvir e reconhecer a música que é tocada pela guitarra.
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We’ve seen various guitar-learning apps come and go, but Uberchord Guitar looks to be the most complete package yet, boasting “exclusive technology that literally ‘listens’ to you play and gives instant analysis and feedback like a real guitar teacher”.
Read more on www.musicradar.com