From The Beatles To The Future: Abbey Road Opens First Music Tech Incubator In Europe

The 83-year old studio, now part of EMI Group, may be as legendary as the rock stars who’ve recorded there, but management are keen to stay current rather than savor the past. In an industry undergoing rapid changes in consumer habits and revenue models, the studio is innovating with a ‘if you can’t beat ‘em, join ‘em’ approach launching Europe’s first incubator, called Abbey Road Red. It’s focused exclusively on music technology. Three startups in music tech have just begun the inaugural cycle.